Our story
SOLO was born from a simple idea: to make it easy for every woman to fasten her jewelry herself, with confidence and ease.
That idea reflects what we believe in: independence, freedom of choice, and the confidence to do things your own way. We create jewelry for women who know what they want and choose what feels right for them.
Founder
Sefi Bichachi
I grew up surrounded by strong women who taught me that independence is a way of life. I founded SOLO to meet a simple, everyday need: beautiful jewelry that women can put on themselves, without having to ask for help or compromise on style.
My background is in the diamond industry, with years of experience working with fine materials. With SOLO, I wanted to bring that experience into everyday life, creating pieces that feel personal, effortless, and easy to wear.
At the heart of SOLO is our patented clasp, which makes fastening your own necklace simple. Every piece is designed with care and attention to detail, bringing together beauty and practicality.
My wish is for the jewelry you choose to become part of your life: something you reach for each morning, wear your own way, and carry into moments that matter to you.
THE SOLO DIFFERENCE
Solo Benefits
Our Patented Clasp
Fasten it yourself, with ease.
Comfort & Flexibility
Moves with you. Feels light on you.
Lab-Grown Diamonds
Carefully selected for quality and brilliance.
Timeless Design
Easy to wear, every day.
Colors & Materials
Find the combination that feels like you.
OUR MATERIALS
From carefully selected lab-grown diamonds to 18K gold, gold-plated sterling silver, and stainless steel, our collections bring together materials chosen for their beauty, quality, and versatility.
Explore each piece to discover its materials and diamond details.
OUR VALUES
Independence
The freedom to choose your jewelry, fasten it yourself, and wear it your way. This simple idea is at the heart of SOLO.
Quality & Care
From the materials we select to the smallest finishing detail, we approach every piece with care and precision.
Everyday Comfort
We believe beautiful jewelry should feel as good as it looks. Our designs bring ease and comfort to everyday wear.
Personal Expression
Your jewelry should reflect who you are. Our colors, shapes, and materials give you the freedom to create a look that feels like you.
Personal Connection
We take the time to listen, answer your questions, and help you find the piece that feels right for you.
To us, jewelry is more than beauty.
It is self-expression, a sense of belonging, a memory.
SOLO celebrates the freedom to choose what feels like you, the connections we share, and the moments we carry with us.
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Solo Benefits
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